Potsdam business owners prepare for Small Business Saturday

Potsdam, New York (WWNY) – The gift shopping season is in full swing as the Christmas decorations go up and holiday music plays.

The streets may look cold and wet on Friday in Potsdam, but inside the Maple Run Emporium, owner Mary Hilton is preparing for Small Business Saturday.

She said the small business brought a lot of people to her store Saturday, and its marketing helped many other stores in the community.

“People are very aware of this and aware of it, they set aside time on Saturdays to shop and support small businesses,” Hilton said.

Further afield at the brick-and-mortar music store, owner Allison Carney said she was glad Small Business Saturday was back after two years of struggles and supply chain issues due to the COVID-19 pandemic.

“It’s really hard to get inventory. We’ll be waiting months for orders. So now that we’re starting to see inventory building, I think it’s going to be a very positive holiday season,” Carney said.

Amanda Goldstein runs Brewer’s Bookstore on St. Lawrence University also says that great gifts for loved ones are those that aren’t necessarily expected.

“Some of the best gifts are things that people don’t buy for themselves, so I think our store is perfect for that because you can see a lot of things that your loved ones wouldn’t normally buy for themselves, and Those are some of the best gifts,” Goldstein said.

Everything from cooking utensils to clothing and even books are great Christmas gift ideas this season. Wherever people shop on Saturday, it’s a win for their Christmas lists and for small business owners.

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